Intensely aromatic and unapologetically funky, Denizen Merchant’s Reserve is a deep amber colored molasses rum with a refined taste profile revealing bright fruity caramel flavors balanced by earthy notes that lead to a long smooth spicy finish.
Rum with historical significance…
Centuries ago, when the merchant’s of Amsterdam sailed home from their long arduous journey through the Caribbean trade routes, they discovered that barrels of rum on their ships took on a richer flavor and aroma from what they had tasted at the onset. These Dutch merchants began to experiment with blending these aged Caribbean rums and the most special blends were reserved for the finest batches they sold throughout Europe. This tradition of blending aged rum for complexity eventually found its way to the eponymous Tiki bars of mid-20th century America where proprietary rum blends were secrets taken to the grave. Paying homage to the artisan rums crafted by these pioneering merchants, Denizen Merchant’s Reserve is a superior blend of 8 year old plummer style Jamaican pot still rum and a rare component of Rhum Grande Arome from the Le Galion distillery on the historic French Island of Martinique. According to respected rum cocktail historians, these two styles of rum were blended together by Trader Vic Bergeron in the 3rd iteration of his 1944 Mai Tai recipe to replicate the flavor of the famed J Wray and Nephew 17 and 15 Year Jamaican rums after they were no longer available. Le Galion is the lone distillery in Martinique that has continued producing the unique molasses based Rhum Grande Arome used in our blend, giving Denizen Merchant’s Reserve the distinction of being the first historically accurate Mai Tai rum to be sold commercially.